Communicating the most significant yachting event in the Eastern MediterraneanMediterranean Yacht Show (MEDYS)
The EventThe Mediterranean Yacht Show (MEDYS) is organised by the Greek Yachting Association and takes place in the spring of each year. The historic port of Nafplion is the perfect location for the event, providing a wonderful setting for the crewed luxury yachts taking part, and offering its warm hospitality to local and international attendees.
In 2017, having already secured its position as the most significant yachting event in the Eastern Mediterranean, the 4th Mediterranean Yacht Show reaffirmed the importance of marine tourism in the region, attracting visitors from all over the globe.
The ProjectTravelworks assisted client the Greek Yachting Association with event communications. This included the design and dissemination of 22 pre- and post-event newsletters, the collations of feedback and testimonials and coordination of the event’s social media strategy.
The ResultsThe 2017 Mediterranean Yachting Show welcomed 96 registered yachts and over 300 sector professionals from around the world, providing a wealth of opportunities for networking and future business collaboration at the 24 ancillary events and gatherings included in the yacht show programme.
Visiting Sector Professionals
85 Great Portland Street,
London, W1W 7LT, United Kingdom
(+44) 2038 082984
5 Amfitheas Avenue,
Athens, 17122, Greece
(+30) 210 922 2525